I just read that last night when I was making up my shopping list. It was news to me! I've been buying BB Palm since 2004 and I have never heard of that before. I've always just sliced open the top and spoon it out and melt it with the other hard oils (I tried it once and I didn't like the way the (7lb) bag dragged around on my microwave turntable). So, in my experience, pre-melting in the microwave doesn't change anything as far as the quality of the palm. I think they are just pointing out the "convenience" of the pour spout bag. And the smaller bag won't, of course, have the same issue as the larger one. Someone else might have a different view though.