Opinions on Gift Basket creation for Christmas sales?

[MelissaG]

I've been trying to decide what to do. A couple years ago, I did one that was all cookies. It had a bar of soap, 2 different flavors lip balm, a bath bomb, a lotion, shampoo and conditioner. They sold very well.

This year, I want to do one with a soap, two flavors of lip balm, two bath bombs, body butter, wax melts and possibly sugar scrub.

What I'm having a problem with is the fragrance. I have peppermint milkshake (yummy) and I could make the entire thing that fragrance but it sounds like fragrance overload. I also have fragrances Balsam Fir, Pike's Peak, Bamboo and Teakwood, Cocoa Butter Cashmere, Eggnog, Gingerbread, Iced Vanilla Woods, Teakwood and Coconut, Pink Sands, a couple that are citrus based, and others.

What do you think? Should I make it all peppermint milkshake? Part peppermint milkshake? A mix of different fragrances? Ones devoted to one fragrance each? Alot of these, I only have 2 oz of except for the cocoa butter cashmere and peppermint milkshake. What do you think?

 

[AliOop]

OOoh, if I were in the market, I'd buy a gift pack that had a mix of peppermint milkshake and cocoa butter cashmere. The two just sound like they go together.

 

[MelissaG]

OOoh, if I were in the market, I'd buy a gift pack that had a mix of peppermint milkshake and cocoa butter cashmere. The two just sound like they go together.

See, I'm never sure on that one since it doesn't smell like cocoa butter to me lol.

 

[dibbles]

What does it smell like to you? Name it that - Cozy Cashmere or something on that order. In a gift basket, I kind of like when the fragrance is the same across the products, but that might be just me.

 

[Ephemerella]

I'm in the middle. I like it when a fragrance is the same across all products OR when two fragrances work together as a bouquet that complements each other.

Since you have a lot of the peppermint as well as the cashmere, but little of the others, I would create two gift baskets, one that is primarily peppermint with perhaps one of your lesser quantity FOs that compliments peppermint, and the other (rename it something festive like Dibbles mentions) and include something in the basket that compliments that. It doesn't have to be a 50/50 split... but a nice surprise of something different but along the theme with the other primary fragrance.

 

[justjacqui]

I would go with a mix of a couple of fragrances with Christmas themed names.
e.g. Candy Cane (Peppermint Milkshake), Gingerbread House (Gingerbread), Christmas Tree (Balsam Fir) etc.
I would probably avoid peppermint for a body butter but would probably like cocoa butter or vanilla. That is just my personal opinion.

I wish my computer had smell-o-vision because those fragrances sound amazing.

 

[MelissaG]

I would go with a mix of a couple of fragrances with Christmas themed names.
e.g. Candy Cane (Peppermint Milkshake), Gingerbread House (Gingerbread), Christmas Tree (Balsam Fir) etc.
I would probably avoid peppermint for a body butter but would probably like cocoa butter or vanilla. That is just my personal opinion.

I wish my computer had smell-o-vision because those fragrances sound amazing.

I do have vanilla lol. Thank you.

 

[dmcgee5034]

Just to flip the coin, I’ve had people say they would like a full set of the same scent.

 

[MelissaG]

Just to flip the coin, I’ve had people say they would like a full set of the same scent.

Thank you

 

[akseattle]

@Melissa, Unless you come up with a unifying theme for many scents in one basket, my vote would be for a basket with two scents that you think compliment each other.

Personally, I would be more apt to buy a basket with two scents instead of just one.

Since your basket has a variety of products, the fragrance is what will tie them together. Since I'm creatively stunted, to be safe, I'd stick to 2 complimenting fragrances. On the cautious side, it seems like the more scents you include, the greater the risk that a customer will find one they don't like and not want to buy a basket where they aren't wild about everything in it.

It sounds like you have alot of nice scents to choose from, good luck!!

 

[Sudds]

Why not add an unscented lip balm or have one unscented item, like the shampoo unscented and the conditioner scented? I like all your scents, but wouldn't want to be overpowered by having peppermint shampoo then rinsing with chocolate milk so to say. JMO

 

[MelissaG]

I came back with 5 boxes today that are absolutely adorable. About the size of a shoe box but not as tall. I was thinking of doing that one gingerbread, and then getting these other ones that are a different design but the same size for the peppermint. Have to order some gingerbread though. I only have two ounces.