It's not that some believe that, refined oils lose up to 75% of their bioactive nutrients amongst other health issues refined products place on our health.... I understand many don't quite understand that or care about health as much as others.
Most ppl want something with no color or smell and just don't realize what was a great butter with many health benefits is now actually bad for you. This is actually the reason I started making my own soaps and creams because I couldn't find one that didn't have something bad for my health in it....
