I know exactly who says that... there's a lot of misleading information that they post about their soaps... such as only using essential oil in their soaps. Really? Sandalwood essential oil soap for only $6??? I've gotten their tangerine-orange soaps and it took me over a year before I got to use them. I would not expect orange essential oil to last for over a year, but there it was holding strong. But back to pH... yeah, it sounds good and people who don't know better want to believe it. Science says it's not possible though. They'll continue to do so until they get busted on it. Although just to poke the bear, I am tempted to send them a message asking "how is this possible" and see what I get for a response.
ETA: I did just run over to their website because Rune and I were posting at the same time. I was curious to see how their ingredients were listed because of the "main ingredient" comment. Here's the ingredients: saponified 100% food grade olive, coconut, palm & castor oils in a goat's milk base, with pure essential oils, and seaweed. [taken from their new GM seaweed bar]. So many things wrong with this ingredient list, I'd like to throw up thinking of all the time I've spent making sure that mine were correct. Their wording of "goat's milk base" leads me to believe this is a m&p situation, and they don't realize they are using detergents or don't want to acknowledge it. I know they say they CP soaps... but maybe not ALL of them??