Honestly, I don't do very many traditional scents. I have a Rosemary Peppermint and an OMH (using the blend Irish Lass so kindly shared and it is fantastic!!), and I have lavender in the form of BB's Black Amber and Lavender. The only Vanilla that I make is BB's Vanilla Vanilla which is sadly no longer available, but I still have a couple of pounds of it.
One of the main reasons why I started making soap was because nobody seemed to have fun and unusual scents. And of course soap is a gateway addiction, so I branched off into lotions, lip balms, etc.
I do try to tailor my soaps to the location of the festival I'm attending. For instance my Zydeco (Jalapeno Salsa), Rougarou (Woods and Bitter Coffee), Cajun Sunshine (Sweet Orange and Chili Pepper), and Yakamein (Ramen Noodle) soaps usually sell out in Louisiana, but no where else! In Georgia I sell a lot of Peach Puree soap, Chocolate Gravy soap, and Muscadine soap.
As for lotions - my Thai Sticky Rice (from MM) sells well everywhere, as does my La Dolce Vita (Raspberry Truffle), but my best seller in lotion is Limoncello.
My best selling lip balms are Rose Petal, Orange Truffle, Passionfruit Rose, Peanut Butter Cup, Lemon Chiffon, and Tupelo Honey. I recently made a Fried Chicken lip balm and a Cornbread lip balm just to see if I could. They turned out very true to life scent-wise, but I was hesitant to display them at the festival I attended a couple of weeks ago. I mean, I thought they were hilarious, but they were such weirdo/borderline disgusting flavors for lip balm that I wasn't sure how customers would react. So whenever I had a customer who was excited about my unusual flavors I would mention them and let them smell a tester. The women were kind of grossed out, but the guys loved them!! And yeah, I sold out of both!