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I would say that it's more than 95% marketing. Men's skin isn't that different than women's (they do make more oil), but everyone has their own preferences with soap.Looking at the ingredients of the regular dove beauty bar and the men's care bar...the list is basically identical.I personally can't use dove...makes me itchy...not as "gentle" as they say I guess.If I was wanting to replicate any bar, I would first get a sample to see what kind of properties the lather has and go from there. You won't be able to replicate exactly because you'll be comparing syndets to soap...but you can get an approximation of whether the lather should be more creamy or more bubbly. Add in slip ingredients to make it good for shaving, silk, maybe clay (although I think I've heard clay dulls the razor). I would add colloidal oatmeal for mildness.
I would say that it's more than 95% marketing. Men's skin isn't that different than women's (they do make more oil), but everyone has their own preferences with soap.
Looking at the ingredients of the regular dove beauty bar and the men's care bar...the list is basically identical.
I personally can't use dove...makes me itchy...not as "gentle" as they say I guess.
If I was wanting to replicate any bar, I would first get a sample to see what kind of properties the lather has and go from there. You won't be able to replicate exactly because you'll be comparing syndets to soap...but you can get an approximation of whether the lather should be more creamy or more bubbly. Add in slip ingredients to make it good for shaving, silk, maybe clay (although I think I've heard clay dulls the razor). I would add colloidal oatmeal for mildness.
