Fudge looking soaps

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PreciousSoaps

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Dec 12, 2010
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Location
North Vancouver, BC
Hello guy and gals,

I just got back from the market and I'm sorta disappointed with the people who came to my booth thinking it was fudge. :cry: I have a huge banner behind me, 3 posted on the front of the table.

Does anyone have any ideas on what I should do? The only thing I have in mind is wrapping my soaps and "try" making them look like soap bars.

Thanks
 
Hahaha, I loooove soap that looks like fudge! Was it not a good selling point...were they not at all interested in your soaps once they knew they were soap? In my opinion, I wouldn't hide the yummy looking soaps, I'd embrace their character as a marketing tool...maybe you could display them in candy/cookie jars, cupcake stands, serving platters, etc. I'm not sure how big your sign is, but maybe make it really large so it's obvious they are in fact soaps. Have lots of samples available which would appeal to the sweet-tooths and convince them you can provide them with a product that combines the best of both worlds...luxurious lather & delicious scents! :)
 
I agree with Cinta ... don't hide your bars.

Maybe add a few 'soapy type things' ... like a soap dish/stand, wash cloths, scrubby thingies, a yummie towel folded with a some nice soaps on it ... etc.

Hopefully the folk who visited (thinking it was food), decided your soaps were worth buying to feed their bodies from the outside!
 
At the moment i'm displaying my soaps in cute baskets, and some are even wrapped in cello bags.

I just can't seem to understand why people turn their heads when the come to my table. I get comments like "too bad this is soap, I would have bought it if it was fudge" or "why don't you make fudge, these look nothing like soap. Then after the comment they just walk off...

After my husband get's home, I'll upload a pic for you to see.
 
Gee, well your sign is certainly big enough...I guess people just need to pay more attention. Lovely market stall, by the way :)
 
Your stand looks great and is definitely well labelled with 'SOAP' ... guess it's a case of people not looking at the words, just at your product.

Hope the packaging helps!
 
Your sign clearly displays soap :) - ask them if they want a bite and tell them you made it to look like fudge. Lovely stall.
 
When I was set up in a mall kiosk I always had people say - oh is that cake? fudge? cheese? and then walk away. I found most of those people were just being smart soemthingorothers.... and every time they came past they would say the same thing (2 years worth) and although I would recognize them I would just smile and wave.

People can be obnoxious. I don't get that now that I'm in a B&M, but I think this kind of behaviour is not uncommon....
 
I've since wrapped up my soaps and been positive feedback. I get more people at my table and there's no more fudge comments. I'm quite happy that I've wrapped them.
:p
 
Soap looks like fudge

I would post a sign with them that says, "Soap that looks good enough to eat" :)
 

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