I used food coloring in soap once and it was very pale, but pretty. There was no bleeding of colors in use. No skin staining. I don't recall how much I used, but here in the US, many food coloring comes in tiny little squeeze bottles that don't hold very much color. I used those, which I had originally bought to use for coloring Easter Eggs. I don't recall any color morphing, although that can happen with some food coloring, from what I have read. I wish I had a picture of one of those soaps, but it was long before I ever thought of photographing soap and they are all gone now. My skin loved that particular recipe and have used it since, but not with food coloring as I decided I wanted more vibrant colors, so moved on to micas the following year.
I also used eye shadow once or twice. The first time, I was traveling and had not brought any or much colorant with me. So I bought the cheapest eye shadow I could find at WalMart and I have to say, I was disappointed. I had read that some micas are not lye stable, so I knew it was a crap shoot, but of course that's what I bought - eyeshadow made with mica that wasn't lye-stable. The blue did not survive the lye so the blue in the swirl was actually white. Luckily I also use some eye shadow that was made with lye-stable micas and got some pink that stayed pink. And I used beta carotene for yellow. So at least I got some color out of it.
Caveat - I DO NOT SELL. I am a hobbyist.
As far as I understand it, if the mica is safe for use on the eyelids, it is safe in soap, so that is not an issue. But other ingredients may not be such a good idea. For example, perhaps food coloring is not really a good idea if it stains the skin. But if it's safe to add to food, is it really unsafe on the skin when used in soap? I don't know, but again, I DON'T SELL, and if I did, I would certainly abide by all regulatory requirements. I have seen some pretty strange ideas suggested for coloring soap and when I was new to soap making, might even have entertained some of them myself. But the voice of reason usually popped into my head with something like, 'Seriously? You want to slather that stuff all over your body?' And I thought better of it.